SC forms Committee for guidelines on Govt advertisement policy

In an attempt to distinguish between the advertisements that are part of Government messaging and daily business and advertisements that are politically motivated, a Large Bench of the Supreme Court of India constituted a Committee consisting of three members to undertake the task of suggesting guidelines to the Court.

The Court said that the existing Directorate of Advertising and Visual Publicity policy/guidelines do not lay down any criteria for the advertisements to qualify for “public purpose” as opposed to partisan ends and political mileage. There is a need for substantive guidelines to be issued by this Court until the legislature enacts a law in this regard, it said.

The writ petitions challenged the Government advertisements of political nature at the cost of the public exchequer on the ground that they are in violation of Articles 14 and 21 of the Constitution.

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